Becoming a social media influencer is a dream for many millennials, but it takes more work than you think!
In fact, being a social media influencer can be as demanding as any full-time job.
Influencers have the opportunity to make huge money and travel the world while they “work.”
However, it could take years to build up to this level of importance.
If you are interested to learn how to become a social media influencer, read the rest of this article!
Tip 1 for Becoming a Social Media Influencer: Find Your Niche
There are some influencers in the world who are popular enough to promote products and brands in a wide variety of niches, but the overwhelming majority specialize in one or two specific niches.
Some, even focus on micro-niches.
A specific niche could be:
- Beauty
- Fashion
- Technology
- Health
- Fitness
Examples of a Micro-Niche Are:
- Cruelty-Free Cosmetic Products
- Hipster Clothing
- Android Phones
- Organic Food
- Bodybuilding
If you specialize in one area, you are much more likely to find brands who will want to work with you.
Brands want influencers who can sell products within a certain niche as well, so specializing is a great way to get noticed!
Tip 2 for Becoming a Social Media Influencer: Create Unique and Attractive Content
If you want to gain followers and become a paid influencer by big brands, you need to make unique content that people want to watch.
Whether you are making fitness videos, cooking instructions, showing off the latest trends, or anything else; you need to create your own brand.
Although you always want to create your own type of content, it doesn’t hurt to look at what other influencers are doing.
You shouldn’t copy them exactly, but there is nothing wrong with finding a cool idea and upgrading it!
Be creative, and always be unique.
If you create enticing content that attracts active and engaging followers, brands will come to you!
Not only does your content need to be unique though, but you are also going to need it to be very high quality.
It is an investment but purchasing a new camera/video camera and a quality photo and video editing software will make a stark difference.
You need your content to stand out compared to all others, and it is going to take some technology to do that.
If you invest your time and a little bit of money to make awesome content, you are on your way to becoming a social media influencer!
Tip 3 for Becoming a Social Media Influencer: Be Everywhere!
Although you might want to specialize in working with a certain social media, you want your presence to be everywhere!
Examples of social media where you want to build your presence include:
- YouTube
- Snapchat
- Tumblr
Instagram and YouTube are the most heavily used platforms for influencer marketing, but all social media platforms are important.
Along with this, it is also a great idea to start a website for yourself!
Over time, spreading your “brand” in as many separate places will give you much more opportunities.
If you would like to see how a successful social media influencer uses multiple platforms to their success, you should check out AnnaTargoniy.com!
Anna is a professional model, with her main area of focus being Instagram marketing. However, she also has established a website and other social media platforms to work in as many places as possible.
This is an excellent example to follow if you are trying to become a social media influencer!
Tip 4 for Becoming a Social Media Influencer: Grind!
If you want to become a successful influencer, you are going to need to work hard every day. Unlike a 9-5 office job, you are going to get out exactly what you put in.
If you think you can just post 1 selfie per day and have brands flock to you, it is not going to happen!
When you first start working on your social media accounts to become an influencer, you are going to have to put a lot of hours in!
Creating high-quality content, and engaging with people online, takes hours of your days!
However, it is clearly worth it.
Wake up a little bit earlier and put in as much work as you can each day.
If you do this, you will find success as an influencer!
Concluding Thoughts on Tips to Become a Social Media Influencer
If you truly want to become a powerful social media influencer, it is completely possible.
In fact, it is entirely up to you.
- Start by finding out what you want to specialize in.
- Once you do that, start creating the best content possible.
- Develop yourself as a brand on as many different platforms as you want and put in the extra hours to be successful!
If you use these tips, you can be confident on your way to being paid as a social media influencer!