Motivational speakers make money by using their platform to sell products and services that they believe in. They also make money by speaking at events and charging a speaking fee. Additionally, some motivational speakers may also have books or other products that they sell to their audience.
How Do Motivational Speakers Make Money?
When it comes to making money, motivational speakers are in a league of their own. Unlike other professions where you may get paid hourly or by the project, motivational speakers typically earn a commission for each speaking engagement. In other words, they make a percentage of what they bring in.
The commission structure for motivational speakers can vary, but typically, they earn 10-20% of the speaking fee. For example, if they charge $5,000 per talk, they would make $500-$1,000 per engagement.
Of course, the more popular the motivational speaker, the more they can charge per engagement. Some top speakers can earn $100,000 or more per talk!
So, how do these speakers get paid so well? It all starts with finding the right audience.
First, the motivational speaker must identify their target market. They need to understand who their ideal customer is and what they’re looking for in a speaker.
Once they know their target market, they need to start marketing to them. This can be done through a variety of channels, such as social media, email marketing, and even traditional advertising.
The goal is to get their name and face in front of as many people in their target market as possible. The more people they can reach, the better their chances of booking speaking engagements.
And once they start booking speaking engagements, they need to deliver an amazing talk that leaves the audience wanting more. If they can do that, they’ll be well on their way to becoming a successful motivational speaker.
Bottom Line
Some motivational speakers are paid by organizations to give speeches, while others give speeches and are paid by individuals who want to hear them. The fees charged by motivational speakers vary depending on their experience and popularity. Some motivational speakers make a living by giving speeches, while others supplement their income with other activities, such as writing books or selling products.
